Portfolio
Editorial + brand storytelling across video, newsletters, social, and long-form web. Curated work below.
Branded Content
Food52 · Branded Video Series
Porsche x The Perfect Order
Role: Strategy + production
A premium series built fast: from pre-sale concept to production-ready execution and polished post.
Highlights
- Pre-sale concepting + partner narrative
- Scripting and production support through approvals
- Editorial-first storytelling for a premium brand
Food52 · Branded Social Video
A French Summer Garden Party
Role: Strategy + production
Maker’s Mark 46 x Come On Over — one of my all-time favorite productions: a beautiful day, with a beautiful spread and a beautiful cocktail.
Highlights
- Concepting + visual storyboarding
- On-set support and brand-safe execution
- Editorial tone matched to partner guidelines
Food52 · Branded Integration
DIRECTV x Noah Tackles
Role: Concept + packaging
A non-endemic partner made native—blending top shows with a fan-favorite franchise to drive attention and affinity.
Highlights
- Partner narrative + series packaging
- Creative direction and script approvals
- Made a non-endemic brand feel native
Editorial
Synchrony Bank · Foundry360
Millie Magazine — Fall Issue
Type: Magazine
Channel: Print + digital
Role: Senior Editor, Social
Possibly my favorite role ever was senior editor of this gorgeous women-and-money magazine. It was one of the first of its kind to talk to women—not at them—about their finances, and showed people how money could be fun.
Highlights
- Issue framing + line edits across features
- Voice/tone standards for women-and-money positioning
- Social packaging to extend issue life
Synchrony Bank · Foundry360
Millie Magazine — Summer Issue
Type: Magazine
Channel: Print + digital
Role: Senior Editor, Social
Working with Nikki Reed was genuinely a career highlight—she was a dream, and getting to DM her on Instagram was a fun bonus.
Highlights
- Senior edit pass across issue features
- Social launch plan + packaging
- Talent comms and approvals support
Newsletters
Food52 · Newsletter Franchise
Come On Over: Food52’s Guide to Gathering
Type: Newsletter franchise
Channel: Email
Role: Lead editor + strategist
A biweekly series spanning branded and editorial sends—built for voice, utility, and repeat engagement.
Highlights
- Repeatable framework: hook → value → CTA
- Branded modules that felt editorial, not ad-y
- Scannable structure to drive clicks
Millie Mail
Millie Magazine for Synchrony Bank
Millie Mail
Type: Newsletter
Channel: Email
Role: Senior Editor
A weekly money-focused digest that drove traffic to the site while being serviceable on its own.
Highlights
- Service-first structure: useful even without clicking out
- Clear scan pattern to drive consistent CTR
- Weekly cadence + headline polish for repeat readership
Writing
Food52 clips
Type: Bylines
Channel: Web
Publication: Food52
Browse my Food52 author page for additional writing across food, lifestyle, and travel.
Highlights
- Food + lifestyle coverage with a service lens
- Voice-forward reporting and clean structure
- SEO-aware headlines and tight ledes
KMB 